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NOC 11202 is the Canadian National Occupational Classification code for Professional occupations in advertising, marketing and public relations. It is classified TEER 1 — Usually require a university degree, which meets the skill requirement for Express Entry. An officer decides whether you can claim this code by comparing the duties written in your reference letter against the official main duties below — not by your job title.
Classification
Business, finance & administration
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Definition
Professional occupations in advertising, marketing and public relations analyse, develop and implement communication and promotion strategies and information programs; analyse advertising needs and develop appropriate advertising and marketing plans; publicize activities and events, and maintain media relations on behalf of businesses, governments and other organizations, and for performers, athletes, writers and other talented individuals. They are employed by marketing and consulting firms, advertising agencies, corporations, associations, government, social agencies, museums, galleries, public interest groups, and cultural and other organizations, or they may be self-employed. Agents such as entertainment, literary and sports agents are included in this unit group.
Main duties
Example job titles
Overview
NOC 11202 encompasses professional occupations in advertising, marketing, and public relations. Under Canada's NOC 2021 system, this unit group is classified as TEER 1, making it highly eligible for federal skilled worker migration programs. Professionals in this category are responsible for assessing the marketing and promotional needs of organizations, developing and implementing targeted advertising campaigns, conducting market research, and managing public relations and communications materials. Common job titles under this code include marketing analyst, public relations specialist, and communications officer.
To qualify for Canadian immigration pathways under NOC 11202, candidates typically must meet specific employment requirements. This usually includes a university degree or college diploma in business administration, marketing, public relations, communications, or a closely related discipline. Eligible candidates can leverage this TEER 1 classification to apply for Canadian permanent residency through the Express Entry system (such as the Federal Skilled Worker Program) or various Provincial Nominee Programs (PNPs) that target skilled marketing and communications professionals.
Educational overview summarizing this occupation. Always confirm against the official NOC profile and IRCC before relying on it.
Yes — Professional occupations in advertising, marketing and public relations is TEER 1, and TEER 0–3 occupations meet the skill-level requirement for Express Entry programs such as the Federal Skilled Worker Program and the Canadian Experience Class. Full eligibility also depends on your work experience, language results and other program criteria.
Professional occupations in advertising, marketing and public relations is classified as TEER 1 — Usually require a university degree. Always confirm the exact employment requirements on the official NOC profile before relying on them.
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Occupation data: Statistics Canada / ESDC — National Occupational Classification (NOC) 2021.